Never underestimate the power of a creative getaway! I’m back from The Hive blog conference in Copenhagen, and I love how my weekend went. Not only did I get to do what I was looking forward to—meet friends, take it slow, wander and discover—but I’m buzzing from a boost of creative energy.
One of the most inspiring parts of my weekend was the calligraphy workshop by Betty Soldi. I try not to abuse the word inspiration, but in this case it’s perfectly justified.
Betty Soldi is a calligrapher and graphic designer who has worked with luxury and retail brands such as Hermes, Fortnum & Mason and Waitrose. After living in London for 35 years, she returned to her roots in Florence and opened &Company, her shop and creative studio where Florentine artistry meets refined British style.
As it turned out, Betty’s personality is as delightful as her creations. What a pleasure it is when someone so ridiculously successful and talented also turns out to be warm, funny and friendly. And what a delight it was to enter the workshop and find ourselves in Betty’s whimsical world.
A piece of Tuscany in Copenhagen: the scent of lavender; pops of bright, fresh green; butterflies and doves cut out from old maps and books…
plus some of Betty’s own creations from her shop in Florence. How’s that for getting in the mood to create something beautiful?
“You won’t be writing like me after just one hour, I can tell you that,” Betty promised. “But you will learn to love it.” Here are a few things I picked up from the wonderful Betty Soldi.